(A Snapshot of the Boeing Booth at Airshow China 2016)
Greater China has become a central market for Boeing Business Jets (Chalet 2) for both new and pre-owned aircraft, according to Greg Laxton, the new head of the company. Over the past five years, the BBJ fleet in the region has swelled by 190 percent.
Speaking at his first major business aviation events since taking the reins of the Boeing unit last month, Laxton highlighted the important role that Greater China in particular, and Asia Pacific more broadly, has begun to play in the BBJ program. “This region, Greater China, is coming on,” he said. “Boeing really believes this is the region of tremendous growth.”
The Asia Pacific accounts for 22 percent of the in-service BBJ fleet, making it the third-largest region for BBJ sales behind the Middle East (30 percent) and North America (24 percent). In Greater China, the BBJ fleet has jumped from 10 aircraft in 2012 to 29 this year. This success is coming from both pre-owned and new sales. In fact, Greater China has accounted for 42 percent of all pre-owned BBJ sales since 2012.
The fleet is slated to continue to expand in the region this year with two BBJs, one BBJ 2 and a BBJ 787—all new-production aircraft—set to enter service. Boeing Business Jets has moved to keep pace with service as the fleet continues its rapid expansion, recently appointing Ameco Beijing as an official BBJ warranty service center. A joint venture of Air China and Lufthansa, Ameco has long serviced Boeing aircraft.
This momentum is expected to continue with a number of “very active” discussions ongoing in China, as well as other regions such as Europe, Colburn said, adding, “In the short-term, the China market is the hot market.”